HomeMy WebLinkAbout2015-06-17 Economic Development Committee MinutesY _.. Town of Reading
Meeting Minutes
Board - Committee - Commission - Council:
Economic Development Committee
Date: 2015 -06 -17
Building: Reading Town Hall
Address: 16 Lowell Street
Purpose: General Business
Attendees: Members - Present:
George Rio, Vice Chair
Maria Higgins
Jack Russell
Meghan Young - Tafoya
Members - Not Present:
Time: 7:00 PM
Location: Berger Room
Sandra Popja
Karl Weld
Jessie Wilson, Community Development Administrator
Others Present:
Barry Berman, Board of Selectmen, EDC Liasion
Minutes Respectfully Submitted By: Meghan Young
Topics of Discussion:
Call to Order:
There being a quorum the Vice Chair called the meeting to order at 7:05.
Approval of EDC Minutes 5/13/15
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The EDC reviewed minutes and suggested edits to the May 13, 2015 minutes.
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Ms. Young - Tafoya made a motion to approve the revised minutes from 5/13/15.
Ms. Higgins seconded and the motion carried 3 -0 -0.
Downtown Improvement and Event Trust (DIET) Review
Prior to reviewing the BFSI applications the EDC reviewed the current BFSI balance. Ms.
Young - Tafoya noted that she had reached out to Ms. Wilson prior to the meeting for
clarification as the Town Manager had expended $6,450 on the 20th of May for "Watering of
Hanging Baskets” without the direction from or notification to the EDC. This was
unprecedented as all expenditures from the DIET had been previously voted and approved
by the EDC as per the DIET Trust guidelines, which allow the Town Manager to expend
funds at the direction of the EDC. In prior years, the EDC has purchased the flowers with
the Town assuming the cost of watering.
During the review of the balance sheet, EDC members were mindful of the desire to
preserve some of the remaining balance of the BFSI for future improvements to businesses.
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BFSI Applications
The EDC reviewed two applications for the BFSI program: a revisit of 628 Main Street
(Healthy Changes Pilates) and 6 Linden Street (Tread LLC).
Healthy Changes Pilates
Healthy Changes Pilates provided some additional information as requested by the EDC, Ms.
Higgins raised the question that it was still unclear if the notations on the submission were
those of the applicant or the vendor. EDC members worked with the information provided
by the applicant and proceeded with a motion.
Mr. Rio moved the EDC to award Healthy Changes Pilates located at 628 Main
Street a grant in the amount of $850 toward reimbursement of their blade sign
Ms. Higgins seconded and the motion carried 3 -0 -0
Tread LLC
Tread LLC will shortly be occupying 6 Linden Street and locally known instructor, Lori
Haverty and co- owner, Tiffany Freitas will be offering small group training and cycling.
During the review of the application, it was noted that there was an invoice for one sign for
$600, but a larger amount of $2400 for signage was stated in the application. The EDC
decided to act on the basis of the only invoice provided. Ms. Higgins stated that the asphalt
paving for handicapped accessibility fell outside the guidelines of a "fagade improvement"
for the BFSI program. After reviewing the estimates, Ms. Higgins calculated that per the
BFSI guidelines the total expenditures were $14,400 and that the EDC could consider up to
$7,200 (up to 50% of the total cost) for the grant.
Ms. Young - Tafoya felt that this project was worthy of the $7,200, as the building was
definitely in need of repair /refinement. Other members felt that this project, compared to
Family Dental project (which to date was the highest grant award at $5,000) did not provide
the same impact as a project on Main Street and that if the tenant were to leave the BFSI
provided the owner with building enhancements. After more conversation and debate the
motion was moved.
Ms. Young - Tafoya moved the EDC to award Tread LLC located at 6 Linden Street a
grant in the amount of $5,000 toward facade improvements. Ms. Higgins seconded
and the motion carried 3 -0 -0
EDC Discussion on Proiect Summary and Strate
Mr. Berman kicked off the discussion by personally thanking the EDC for all the hard work
and effort over the 9 years. He is excited about the opportunity to start the work of the
Economic Development Plan, as he feels that the Town has to make the pie bigger by
increasing the businesses and residents that live in Reading.
Though he likes Mr. Russell's recommendations, he agreed with Mr. Sexton that there are
currently no budget dollars that could support the economic development efforts. These new
economic development needs will more than likely need a different skill set of volunteers
including folks with business brokerage experience, zoning experience, etc.
As for the "blocking and tackling" of retaining businesses in Reading, Mr. Berman thinks that
perhaps this might be accomplished by a 501C.
Mr. Berman commented that in the 9 years of the EDC's existence the Downtown has
changed tremendously and that the EDC might think of our efforts as "Mission
Accomplished." Though all EDC members agreed that a lot had been accomplished, Ms.
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Higgins stated that it could be better termed "progress accomplished." But that the
attention and efforts that the EDC had made on behalf of current businesses still needs to
be maintained.
Ms. Young - Tafoya shared that she had attended the Cultural Connection of Reading (CCR)
meeting last week and was surprised to learn that Beverly Main Streets was not an actual
member of the Main Streets program. Tina Cassidy shared with the group the woes of their
funding dilemmas (about 5 years ago). The City of Beverly currently gives Beverly Main
Street 15 -20K a year to fund a BFSI program. Mr. Russell, who was also in attendance at
the CCR, shared with Mr. Berman the 501C4 experience of the Downtown Steering
Committee (DSC.) Originally the DSC worked with Town Manager Pete Hechenbleikner on
the plans for the Downtown revitalization. They had done marketing and received funding in
the early days; after a long wait for State funding the Committee was inactive and
paperwork hadn't been filed reflecting a similar caution for moving this work out of town
government.
Mr. Russell highly recommended to Mr. Berman that for next year's flower installment that
the Town consider a multi - colored basket instead of the one dimensional pink flowers.
(Pictured below: Jack Russell /Multi - colored basket - Canadian Rockies)
After concluding this discussion and with the upcoming Board of Selectmen vote and the
sunset of the EDC, the members agreed that this would more than likely be the last meeting
of the EDC as it exists today, and the remaining agenda items were tabled.
Adiournment
Ms. Higgins moved the EDC to adjourn at 8:351PM. Mr. Rio seconded and the motion
carried 3 -0 -0.
MINUTES APPROVED VIA INDIVIDUAL EMAIL APPROVAL (3 -0 -0)
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