HomeMy WebLinkAbout2012-08-01 Economic Development Committee MinutesEconomic Development Committee (EDC)
August 1, 2012 Minutes
Members in Attendance: Sheila Clarke (Chair), Ben Yoder (Vice- Chair), Meghan Young - Tafoya, Michele
Williams, Karl Weld, Maria Higgins, and Camille Anthony met in the Berger Room, Town Hall.
Members Absent: George Rio, Jack Russell and Michelle Ferullo.
Others Present: Jessie Wilson (Staff Planner)
Call to Order: There being a quorum the Chair called the meeting to order at 7:08 PM.
Minutes:
• Approval of the 6/20/2012 EDC Minutes
On a motion by Ms. Young - Tafoya, seconded by Ms. Williams, the EDC voted to approve the
minutes from the 612012012 meeting as amended. Motion carried 4 -0-0.
• Approval of the 7/18/2012 EDC Minutes
On a motion by Ms. Young - Tafoya, seconded by Ms. Williams, the EDC voted to approve the
minutes from the 711812012 meeting as amended. Motion carried 3-0-1 (Ms. Williams
abstained).
Review of Peer to Peer Final Report:
Ms. Clarke opened the discussion with a follow up from an email she received from the Town
Manager. He would like to speak with the Committee about the report as he was concerned with
some of the interview responses. Ms. Young - Tafoya said that some of the responses in the report
were not necessarily what was intended or it could have been taken out of context. Ms. Clarke
agreed and said that the Town Manager should be on the agenda for the September 19, 2012
meeting.
• The Committee reviewed the final report and suggested taking some of the recommendations from
the Peer and introducing them into the workplan.
• For item 1.a — Social Media, it was recommended that the Committee look into developing a
Linked -In account. Ms. Young - Tafoya suggested looking for examples at what others are
doing. It was agreed that Ms. Clarke, Ms. Higgins, Ms. Young - Tafoya and Mr. Yoder will
work on this item.
• Item 1.b — Ms. Young - Tafoya said it would be helpful to bring in Jeremy Cryer to discuss
this recommendation.
• Item 1.c — Ms. Young - Tafoya suggested speaking with the retail consultant about this
recommendation.
• Item 2 - Retail Recruitment — Mr. Weld told the Committee is knows a contact at Atlantic
Retail Properties. Although they deal mostly with large retail chains, they are the largest
retail broker in the east. He volunteered to reach out to his contact to see if they have any
market research or suggestions for Reading /the area. Ms. Higgins asked if it would be
worth updating the 2007 Market Analysis.
• Item 3 — Economic Development Incentive Program — The Committee agreed this was not
relevant to Reading. However, Mr. Weld indicated that there are other incentive programs
such as TIFs that Reading would be eligible for. The Committee discussed TIFs and Mr.
Yoder suggested the EDC hold a conversation with Jeremy Cryer and then move forward
with assigning it to the workplan.
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• Item 4 — Business Retention - The EDC agreed that a lot of time is spent on this already.
However, Ms. Clarke liked the idea of a survey. Ms. Wilson suggested doing it as part of the
Fall Street Faire so it is done annually. Ms. Clarke agreed, and it could be done for 2013.
• Item 5 — Supporting Commercial Development — Ms. Young - Tafoya said that mixed -use
was already introduced into downtown and not sure what else they could do with this
recommendation.
• Item 6 — Regulatory Environment — Ms. Young - Tafoya said the resources Ms. Park
provided was good to look at and it would be great if Reading would be able to do
something like this. Ms. Clarke tabled this item and will review it next time.
o Item 7 — Business Information and Resources — Ms. Young - Tafoya felt that the website
needed to be upgraded.
o Item 8 and 9 — Ms. Clarke tabled those Items 8 and 9 to the next agenda.
Retail Visioning Update
• Ms. Young - Tafoya provided an update to the Committee on the Retail Visioning Grant. She said the
press release will be going out on Thursday. Ms. Wilson said she will speak with the Town Manager
about postage for the flyers. Ms. Young - Tafoya stated the workshop will be on September 12, 2012 at
8 -10AM at the Community Room in the Police Station.
Work Plan Updates
• Wayfinding Signage — Mr. Yoder stated the sign has been ordered and Ms. Dicicco is working on it. Ms.
Young - Tafoya requested they speak about this project in October to see if the remaining funds could be
reallocated.
• Business Map — Mr. Weld is working on the map and should have a draft by the end of the year.
• Fagade Improvement Program — Ms. Williams told the Committee the program is moving along and
going well. Ms. Wilson provided an update from Our House indicating they prepared a design in which
the BFSI Committee should review prior to applying for permits. She also indicated that Atlantic Framing
would like to apply for a permit for their awning. She has not heard back from Mr. Gallo for the "flatiron"
building.
Ongoing — Ms. Young - Tafoya said they did apply for the 2013 Peer to Peer Grant with DHCD. Ms.
Wilson said they need to revise their letter for a specific grant item. Ms. Clarke suggested investigating
streamlining the permitting process /application. Ms. Young - Tafoya felt that they could have a Peer help
the EDC develop a plan that will enable better communication with other Boards, Committees and
Commissions. The Committee continued to discuss options for the Peer to Peer grant. Ms. Young -
Tafoya also suggested that the Peer evaluate the Comprehensive Package. The Committee agreed that
the grant should request assistance to develop the Comprehensive Package.
Other Updates
• Ms. Young - Tafoya provided an update on the Fall Street Faire, noting they have 84 vendors signed up
and the entertainment assigned.
Economic Development Updates
Ms. Williams asked about 18 -20 Woburn Street. Ms. Wilson said that the applicant has not come
forward with any building permit applications, but that they were reminded to landscape the lot. Ms.
Wlliams also asked if a bakery will be going into the MF Charles Building. Ms. Wilson replied she has
not heard anything about it. Ms. Wilson also provided an update on Perfectos noting they have made
some changes to the facade which will be reviewed by the CPDC.
Ms. Young - Tafoya told the Committee she spoke with the Town Planner regarding the DRT for Bunratty
Tarvern. The restaurant will have to undergo full Site Plan Review because there are many aspects of
restaurant operations that could have a potential impact. However, stores such as a clothing store or gift
shop would likely qualify for Minor Site Plan Review. Ms. Young - Tafoya also had a discussion with the
Town Planner about the DRT Process. They agreed the notes could be written in a format which
identifies comments and action items.
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On a motion by Ms. Young - Tafoya, seconded by Ms. Williams, the EDC voted to adjourn at 9:30 PM.
Motion carried 40-0.
Respectfully submitted,
Jessie Wilson, Staff Planner